The First Mile: The Broken Link of Social Media Customer Service – Brian Solis

See on Scoop.itH2H Marketing

For all that social media is doing to change business for the better, it’s not yet enough. Interview any executive and ask them what their priority business goals are for 2013 and I’m sure you’ll see some element of customer-centricity on the list

Fabrizio Faraco‘s insight:

Over the years, companies invested in automated solutions to improve the efficiency of inbound customer engagement

See on www.briansolis.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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