For brands today, the complexity of social business is steadily compounding. For every additional variable — each account, customer conversation, business unit, location, language, distributor, etc. – social media becomes a greater challenge. Find more info on this report of Altimeter group.
Ann Handley of MarketingProfs, Nick Westergaard of Brand Driven Digital, and Mike Hayes of Ben and Jerry’s share their thoughts and tips for joining social media’s visual revolution