The 5 Pillars of New Media Strategy: There is no box! – Brian Solis

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I often share my thoughts to help global brands and enterprise organizations. But with this article, I would like to talk to the broader group of business professionals without reference to the size and shape of your company. Here and in many other media outlets, networks, and blogs around the web, social media is one of the most prevalent subjects in business today.

Fabrizio Faraco‘s insight:

While advice is everywhere, advice is becoming a commodity. Insight however, is precious.

Let’s take this time together to share with you my thoughts on some of the most often asked questions and how your role in finding the right answers and putting them into action is more important than you may think

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Case Studies: Scaling Social Business

For brands today, the complexity of social business is steadily compounding. For every additional variable — each account, customer conversation, business unit, location, language, distributor, etc. – social media becomes a greater challenge. Find more info on this report of Altimeter group.