Find out how to create powerful content marketing from your organization’s events to build your brand and drive engagement before, during, and after events.
Your company or organization may already be hosting great events, but are you developing a sound content marketing strategy to make those events more engaging? Are you actually turning events into content? Events pack apowerful content marketing punch, because people attending events will remember their experience at your event far longer than they’ll remember reading a blog post. If you start approaching events with the same strategic focus you give other forms of marketing, you can capitalize on this powerful source of content.