3 Reasons to Kill Influencer Marketing

Friends in high places don’t help as much as you think.

Source: blogs.hbr.org

marketers like the idea of “influentials,” seemingly ordinary people who determine what others think, do and buy.  A recent study of 1300 marketers found that 74% of them planned to invest in influencer marketing over the next 12 months.

See on Scoop.itH2H Marketing

About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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