Can a People-Centric Social Media Strategy Scale?

See on Scoop.itH2H Marketing

Want to learn how social media can scale? Use this strategy and it cannot fail.

Fabrizio Faraco‘s insight:

Remember when social media was social? Now, among the deluge of complaints, emoticons, and spam, individuals and businesses alike now find it nearly impossible to find and manage those one-to-one conversations that matter. Instead, social media strategies have become automated, impersonal, and actually contribute further to the exact problem they were put out there to solve for: streams of noise, shouting, and irrelevant messages.

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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