How Brand Content Helped Transform a Bank into a Media Master

See on Scoop.itH2H Marketing

Jyske Bank has created a high-tech, in-house television production studio in Denmark, and refers to itself as both a bank and a media company. Find out how brand content helped transform this bank…

Fabrizio Faraco‘s insight:

Jyske’s brand content program is made up of two key values:

Remaining true to the organization’s guiding vision, which it calls “Our Foundations“Telling good stories

See on contentmarketinginstitute.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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