Why the Blog Post Is the New Ad Unit

See on Scoop.itH2H Marketing

Learn why business blogging is more results-driven and cost-effective than the traditional ad unit.

Fabrizio Faraco‘s insight:

Shortly thereafter, blogging saw a renewed resurgence when everyone began hyping the value of content creation which, of course, had already been around for hundreds of years in various incarnations. The point is, the resurgence of content — and the abject failure of most other forms of online marketing — brought about renewed interest in blogging and the development of content as a form of advertising and marketing.

See on blog.hubspot.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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