Build a Successful Content Marketing Strategy in 7 Steps

See on Scoop.itH2H Marketing

This post was co-written by CMI’s Strategist in Residence, Robert Rose. Regardless of whether you are exploring the feasibility of content marketing or have already developed a cohesive strategy, y…

Fabrizio Faraco‘s insight:

There are no “silver bullets” or one-size-fits-all plans that apply to every organization. However, there are somecore, common elements across successful content marketing programs. At CMI, we’ve been blessed to work with some amazing brands to help them operationalize the process of content marketing. We’ve learned so much from this practical experience, and have begun to recognize some interesting patterns — patterns that form a “chain,” if you will, that can increase the likelihood of content marketing success.

See on contentmarketinginstitute.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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