Chevy Proves Long Form Content Marketing On A Mobile Device Can Work | Social Media Today

See on Scoop.itH2H Marketing

When it comes to content marketing the prevailing thought among marketers is that the longer the content the less likely it will be used on a mobile device.

Fabrizio Faraco‘s insight:

Based on the results of a recent joint campaign between Chevy and mobile media company Zumobi, marketers may want to rethink long form content marketing and its potential use on mobile devices. 

See on socialmediatoday.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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