Outbound Lead Generation: Do You Know (and Understand) Your Lead Generation Economics?

See on Scoop.itH2H Marketing

Before you decide to launch an outbound lead generation team, your company’s lead generation economics should be taken into consideration.

Fabrizio Faraco‘s insight:

This is the second post in a two-part series on the two most important factors to consider when deciding whether or not to launch an outbound lead generation team. To read the first post on why you should consider the complexity of the sale first, click here.

See on blog.openviewpartners.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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