5 Lessons from Coca Cola’s New Content Marketing Strategy | Jeffbullas’s Blog

Via Scoop.itH2H Marketing

Coca Cola has realised their marketing strategy that has worked well for decades needed to evolve. They are moving from Creative Excellence to Content Excellence. The rise of social media networks has driven this change.
Via www.jeffbullas.com

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About Fabrizio Faraco

Un marketer che è passato in tanti mondi. An old pal who loves marketing and experienced lotta worlds

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